The Innovation Pipeline (TIP)
The Innovation Pipeline (TIP) is a dynamic crowdsourcing platform that brings together the creative talent of AT&T employees to drive innovation. Since its establishment in 2009, TIP has attracted more than 100,000 members from all 50 states and 54 countries resulting in many notable launches including NumberSync, AT&T DriveMode, and AT&T Sponsored Data.
AT&T employees have 24/7 access to submit, vote and collaborate on ideas using the TIP platform. Ideas are refined through real-time feedback from peers with the best rising to the top. The top ideas are pitched to “Angel Investors” – AT&T executives who act as venture capitalists – to determine funding. Ideas are developed into working prototypes by the AT&T Foundry and then placed within an AT&T business unit or launched into the hands of our customers.
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Over 100,000
employee membersOver 100,000
employee members -
50,000+ ideas50,000+ ideas100+ innovations launched
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54 countries &
50 states represented54 countries &
50 states represented
“TIP is an integral part of delivering on our fundamental belief that innovation is a mindset and not a job title. It provides a transparent and intuitive platform for every AT&T employee to pitch their ideas that impact our business.”
Success stories
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Cajun Puller
A cost- and time-saving solution from one of our network service managers in Louisiana. He formulated a way to quickly reconnect customer fiber in just one technician visit, rather than two.
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NumberSync
The product of an employee who wanted to have a backup emergency phone. NumberSync allows you to make or receive calls using your mobile number, whether or not your smartphone is handy.
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AT&T DriveMode
The brainchild of a call center operator who was personally affected by texting-while-driving. DriveMode is an app developed to help reduce the dangers of distracted driving.
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